(She/Her)
Dawn is a Financial Adviser by day and a mum to two Generation Zs, a Gen Alpha and an adorable Alaskan Malamute. She is a self-professed superannuation nerd. Many in her profession would recognise Dawn for her heart-led approach to financial advice.
Dawn has been recognised multiple times for her contributions to financial empowerment in Australia. From 2020 to 2023 she was listed in Financial Standard’s Power 50, acknowledging her as one of Australia’s most influential financial advisers. She won the Independent Financial Advisers (IFA) Excellence Award and Thought Leader of the Year in 2023, IFA Transformation of the Year Award 2023, 2019 Inspire Women’s Excellence in Advice Award and the Great Advice Award (WA) in 2021.
Dawn is passionate about advancing young peoples’ financial empowerment and is currently a part-time PhD student researching the superannuation behaviours of Gen Z as well as spearheading the launch of The Wealth Designers’ financial literacy initiative: the Start Well program and podcast.
Dawn enjoys cooking for loved ones, listening to trance music and playing hockey.